Begin by selecting one of the following industries:

  • Airline
  • Retail
  • Automotive
  • Professional Services (CPA/Law      firm)

Conduct research to find articles or academic sources that explain the competitive forces driving your selected industry. List and explain at least 3 competitive forces, including global forces if applicable.

Additionally, select a specific corporation within your chosen industry and explain whether the competitive forces you identified for the industry apply specifically to your chosen corporation.